Porter Model Essay

Published: 2020-02-21 06:20:15
348 words
2 pages
printer Print
essay essay

Category: Material

Type of paper: Essay

This essay has been submitted by a student. This is not an example of the work written by our professional essay writers.

Hey! We can write a custom essay for you.

All possible types of assignments. Written by academics

GET MY ESSAY
L. Rivalry: In the traditional economic model, competition among rival firms drives profits to zero. But competition is not perfect and firms are not unsophisticated passive price takers. Rather, firms strive for a competitive advantage over their rivals. The intensity of rivalry among firms is very large in case of Jewelry business. There are a lot of big brands and even small small Jewelers are present in the market. II. Threat Of Substitutes In Porters model, substitute products refer to products in other industries.

To the conomist, a threat of substitutes exists when a products demand is affected by the price change of a substitute product. In general Jewelry falls under the category of apparels, all over the world. Additionally, in India, Jewelry is often looked as the option for investment rather than apparels. There are a lot of substitutes like equity, real estate, mutual funds, fixed deposits, etc. are available for the target customer. Ill. Buyer Power The power of buyers is the impact that customers have on a producing industry.

In eneral, when buyer power is strong, the relationship to the producing industry is near to what an economist terms a monopsony a market in which there are many suppliers and one buyer. Also for Tanishq customers, there is capacity for buying is different for different customers. Quality might be the USP of Tanishq. But, making charges of any Jewelry plays a vital decision in the process of buying from a particular supplier. IV. Supplier Power A producing industry requires raw materials labor, components, and other supplies.

This requirement leads to buyer-supplier relationships between the industry and the firms that provide it the raw materials used to create products. Labour in person is a very crucial parameter in Jewelry industry. Also, the 80 to 90% of the selling price constitutes the cost of gold as a raw material. V. Barriers to Entry / Threat of Entry It is not only incumbent rivals that pose a threat to firms in an industry; the possibility that new firms may enter the industry also affects competition. Porter Model By sachinagni

Warning! This essay is not original. Get 100% unique essay within 45 seconds!

GET UNIQUE ESSAY

We can write your paper just for 11.99$

i want to copy...

This essay has been submitted by a student and contain not unique content

People also read