However, to benefit from the notion, should take part in a main function in establishing the thought in the purchasers mind for proceeds. Additionally in the first workshop readings; the article titled The Innovation Sandbox by writer, Prehalad (2006), presents the similarity of innovation as a sandbox in which innovation is presented like a fairly complex, free-form exploration and even playful experimentation within extremely fixed specified constraints (Prehalad, 2006.) Design The writer of the main content presents a comprehensible idea of how design compares to innovation, and creativity. Von Stamm, (2003), defined design as; a mindful resolution making procedure in which an idea is altered into an outcome by its concrete (merchandise) or service. After reading this explanation a person can observe how directly connected the idea of innovation, and design is to any type of corporation.
If a design influences or not the victory of a manufactured good and a business performance, it is critically true is influenced by the organizations management approach toward it (Von Stamm, 2003). As presented in the week one readings the process of design covers a range of relevant interpretations and types or design processes. The design process is an integral part of capitalism and a free market economy in which both innovation and design processes foster growth opportunities beyond the current capabilities of the business. Creativity Creativity, as suggested by Von Stamm (2003), is simply to come up with ideas. In the week one readings Von Stamm outlines the several enterprises that had the necessary level of creativity to discover and create new ideas, yet failed to reap the benefits of the research and development necessary to produce the initial results. Some of the more notable products created by one company and implemented by a different company as presented by Von Stamm (2003) were the x-ray scanner, VCRs, and the Graphical User Interface (GUI).
Each of these products required many hours of labor and surely and extensive level of financial resources to develop; however, the companies that profited from the commercialization of these products initially were not the creators of the product or concepts. The concepts of innovation, design, and creativity are closely related and have an extremely intertwined relationship and initially suggested throughout the week one paper. As suggested, for companies to be successful in todays competitive economic environment each must ensure the organization has the necessary culture in place to foster, encourage, and promote the concepts of innovation, design, and creativity. Throughout the remainder of the course each of these concepts will be explored and presented in a manner sufficient to develop a core level of understanding by the student.
Innovation BusinessDictionary.com Retrieved January 29, 2010, from BusinessDictionary.com website: http://www.businessdictionary.com/definition/innovation.html Prahalad, C. K. (2006). The Innovation Sandbox Retrieved January 31, 2010 from website http://www.strategy-business.com/press/freearticle/06306?pg=all. Von Stamm, (2003). Managing Innovation, Design, and Creativity Retrieved January 31, 2010 from http://www.ecampus.phoenix.edu